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Customers Won’t Discount Your Dishonesty

Wednesday, May 14th, 2008

A recent coaching session touched upon the growing trend that some marketers have adopted to squeeze out sales from exiting traffic.

In other words, you visit a website and read the salesletter. You decide it’s not for you, so you leave. But when you try leave (either as you close your browser or simply hover your mouse outside of it), the website attempts to make a last-ditch offer. The common practice is to offer a discount, and a recent trend is to make it through virtual sales assistant just before the prospect clicks away from the screen. (Virtual assistant or not, it is no different than a one-time offer appearing in an exit pop-up or spawned browser window once the visitor leaves.)
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Tags: blog, exit pop, Internet marketing, Marketing Tips, reports and tips, successful affiliate marketing, website marketing

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blog, exit pop, Internet marketing, Marketing Tips, reports and tips, successful affiliate marketing, website marketing

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Affiliate Marketing Writing Tips

Wednesday, April 16th, 2008

Write Your Own Recommendations & Ads: You can always take any pre-written text provided in an affiliate marketing program and see how they work for you, but it’s generally better to write your own recommendations and ads. This will add a personal touch and persuade your readers to find out more.

Know Your Target Reader’s Needs: Because affiliate marketing has become highly competitive, it is very important that you understand the benefits and features of the products you market that will appeal to your target readers.

Speak From Experience: Give examples of how the particular product has worked for you. Don’t just “Say” you love it…illustrate the exact benefit you have experienced from the use of the product. Carefully consider this one a bit so you can give an example that would be directly relevant to your affiliate product. Read the rest of this entry »

Popularity: 82% [?]